Along with this, India also ranked at #9 for the most K-Pop tweets posted in 2021. Just in the last year, there were close to 370m Tweets with hashtags relating to BTS, a 7.5% increase from 2021. Why are international fans more delusional? A few sources claim that the group has over 90 million fans worldwide, based on their social media accounts. 19, 2017, in Los Angeles. K-pop fandom involves much more than buying merchandise or attending concerts - fans are cultural producers themselves. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Is Kpop a Music Genre? Nowadays, many youngsters are willing to become Kpop idols. You only have access to basic statistics. Such statements usually come from Kpop stans, or likelier still, from fans of the band (a.k.a. Meanwhile, France saw a 13 per cent increase in K-pop streams between 2019 - 2020. Since it started in the 90s, we have 4 Kpop Generations so far. Their visual experience says a lot. You can read more about influential Twitter accounts and influencer scores right here. Let us know what you think of our stats and facts [emailprotected]. But this ARMY is primed for social media. Hey, I'm Srijita Saha, hailing from the City of Joy, Kolkata. He is not a . A post shared by K-Pop UK Sales (@kstars722) 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. TWICEs massive success in Japan is underlined here as they are the most popular K-Pop group across the Korea Strait. account, CJ, says that there is a team of seven people who run the BTS on Billboard! 8% of K-pop fans in the U. S. alone are American based on a survey conducted in 2019. (Korea Foundation), Visitors at the Expo 2020 Dubais Korean Pavilion watch music video of BTS Permission to Dance last year. Are you a Kpop fan? BTS has enjoyed an unparalleled success worldwide since their debut almost 10 years ago. Bieber saw close to 390,000 mentions in the past week, while he was expected to see right under 100,000. (It's no coincidence that Exo and BTS were the twofanbases who most frequently took out ads in Times Square.). The Kpop fandom, according to one survey of nearly half a million BTS fans, is overwhelmingly young (less than 30 years old) and based in countries like Indonesia, Mexico and the Philippines. "Popularity of South Korean pop music (K-pop) worldwide as of December 2022." Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. This is a BETA experience. They are far from the only K-pop group taking Europe by storm though. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Large fandoms have developed both on and off social media, with specialist groups and fan pages abounding. Knowing the number, some people have even cracked jokes like that its enough to make a new country. use of cookies According to a Korean news outlet, 1,843 Hallyu fan clubs were estimated to exist in 113 countries in 2018, excluding South Korea. Thats an average of 547,945 mentions daily aka a lot of social conversation. 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. Korean Foundation for International Cultural Exchange. Among the metrics measured at Next Big Sound is engagement performance -- in other words, how many times fans are interacting with an artist's account (via Twitter mentions, Instagram likes, etc.) (Normal here means they fall between the two red outer lines in the graph above.) According to Encyclopedia Britannica, an army generally includes between 400,000 and 1,000,000 soldiers. Chart. In high school it is harder to make friends, if you can see someone with a BTS badge on it makes it easier to talk to people., A post shared by K-Pop UK Sales (@kstars722). Theyre kind of funny, theyre kind of cute, says Cat. to incorporate the statistic into your presentation at any time. For years, Beliebers stood above all other fan armies on social media. BTS UK Army Unite, who share updates on BTS and organise fan projects, have nearly 70,000 Twitter followers. Available: https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/, Popularity of South Korean pop music (K-pop) worldwide as of December 2022, Immediate access to statistics, forecasts & reports, Music industry sales revenue South Korea 2014-2021, Reasons for K-pop popularity worldwide 2022, Favorite South Korean singers and groups worldwide 2022, Popular music genres South Korea 2021, by country, Monthly spending on K-pop worldwide 2018-2022, Monthly time spent on K-pop worldwide 2022, by country, Popular online music services for K-pop worldwide 2022, K-pop female artist album sales share in South Korea 2022, Sales revenue of HYBE's main subsidiaries 2021, by subsidiary, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, K-pop male artist album sales share South Korea 2022, Leading boy group/band digital singles on the Circle Digital Chart South Korea 2022, Number of songwriting credits in South Korea 2013-2022, by BTS member, Most followed K-pop artists on Instagram South Korea 2022, by follower count, Most followed K-pop artists on Twitter South Korea 2023, by follower count, Main K-pop artists on TikTok in South Korea 2022, by followers, Most followed K-pop artists on Spotify South Korea 2022, by follower count, Most followed K-pop artists on YouTube South Korea 2022, by subscriber count, Amount of Billboard Music Award nominations and wins by BTS in South Korea 2017-2022, Number of American Music Awards wins by BTS 2018-2022, Number of MTV Video Music Awards wins by BTS in South Korea 2019-2022, Number of Melon Music Awards wins by BTS in South Korea 2013-2021, Number of Golden Disc Awards wins by BTS in South Korea 2014-2022, Gaon Music Chart Award wins by BTS in South Korea 2013-2021, Number of Korean Music Awards wins by BTS in South Korea 2018-2022, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Malaysia 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in South Africa 2017, Popularity K-pop genres in Indonesia 2017, Opinions on accessibility of K-pop contents in the UK 2017, Reasons for K-pop popularity in Taiwan 2017, Cafe industry and coffee drinkers in South Korea, Find your information in our database containing over 20,000 reports, K-pop entertainment company with the highest sales revenue. Surveys have been made. They presently have 60.6 million Instagram followers, which explains the number of fans the K-pop sensation has worldwide. This is the first time global popularity of K-Pop groups has been quantified. ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. Unexpectedly, South Korea, the boy band's homeland, ranks second. And with 92 out of 100, makes @BTS_twt one of the most influential accounts on Twitter, and certainly the most influential K-pop band on Twitter. (2023). The Hyundai Research institute found that about 800,000 visitors visit South Korea because of BTS every year. "If a song is streamed a lot, may it be by the artists fanbase or the general public, it shows what music people are appreciating. This is all to say that K-pop fans like the BTS Army are aware of a notable shift in charts in the streaming age: The more data savvy and proactive your fans are, the more power they have to. The number of Hallyu, or Korean Wave, fans around the world has increased 17 fold in the last decade, proving the firm global popularity of Korean content and stars. Once you get into one group it turns into six groups or twenty groups. In Europe, Brits are the biggest K-pop fans, ranked 11th for streaming numbers out of every country in the world. Vietnam- K-Pop music is well known in Vietnam. Since the BTS break announcement, the share price of Hybe Co., the agency that manages BTS, has fallen by nearly 25%. Why Did Ronnie And Roxy Leave Eastenders? Hannah thinks that stanning becoming an extremely passionate or devoted fan is easier for K-pop fans because of the emotional intimacy created between artists and their followers. Well, its not just the Kpop music but also the K-dramas that people are enjoying more these days. BTS is the most popular in Peru, France, UK, Germany and USA, where they are the only group since the Beatles to celebrate three No. Original question: "How popular is K-pop in your country at the moment? Not everyone has the same preference. This statistic is not included in your account. March 10, 2023. Please create an employee account to be able to mark statistics as favorites. While the survey acknowledges issues with absorption and access to Korean platforms, it appears to imply that Korea's most prominent cultural product in recent years is enjoyed more by those outside of Korea than by the Koreans themselves. Europe had 6.57 million fans in 534 clubs, while Africa and the Middle East had 230,000 in 140 clubs. Currently, you are using a shared account. Its probably growing every day, and its pretty understandable why it has so much craze. Well, that would be lame to even mention as most of the concerts do take place there itself, being its origin. Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in thenavigation. K-pop band Blackpink: A global phenomenon. Brandwatch acquired Paladin in March 2022. Your email address will not be published. If we look overall, its uncountable. However, 2018 was Hallyu's most successful year in the country, with over 300,000 fans. Please do not hesitate to contact me. Blackpink became the first Asian and all-female band to headline Coachella this year. You'll see that there is a near-linear relationship between followers and mentions. Over the years, Japan, the world's second-largest music market, has become the go-to promotional region for K-pop. For now the Korean governments scheme seems to be working and the rise of K-pop is going nowhere but up. According to Nielsen Musics annual report, only two albums racked up at least 500,000 sales in 2020, and they were Taylor Swifts Folklore and BTSs Map of the Soul: 7. on How Many Kpop Fans Are There In The World in 2022? Your email address will not be published. Brandwatchs Audiences ranks Twitter accounts according to a selection of criteria that, added together, create their influence score. "If a song is streamed a lot, may it be by the artists fanbase or the general public, it shows what music people are appreciating. The reality that Indonesia has such a large fan base goes without saying to those who follow the industry. There were 12.98 million unique authors mentioning BTS online between January 1 2020 and December 31 2022. According to the survey, the United States has 8.4 percent of the BTS Army. It is part of a concerted effort on the part of the Korean government for the country to become a net-exporter of culture and media, a form of "soft power", according to some. 'The Album', the 2020 release of all-girl group Blackpink, reached the top-10 in Belgium, Finland, Germany, Hungary, Norway, Spain and Slovakia. Eachadministrator is in a different time zone so that they can cover all hours of the day, dividing the days into hours-long shifts. "BTS always seem to do better and better after each comeback, especially on the charts. Most band members are in their 20s and inspire a young female audience, with over half of Spotify listeners aged 18 - 24 and 73 per cent identifying as women. And one of them is Kpop Generation. Fandom Lab Blip has unveiled the results after analysing data from 76 K-Pop groups from July 2018 to July 2019. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top rightcorner. The countries which have the most likely Kpop fans are- Malaysia, India, Mexico, Brazil, Thailand, the United States, the Philippines, and Japan. Bonus #1: Jungkook became the first Asian artist to perform at the FIFA World Cup 2022 in Qatar. Butter has generated over nine million comments on YouTube, placing fourth on the list of 10 most commented videos on YouTube in the world in 2022. (Fans voted by tweeting the hashtag #BTSBBMAs. "Popularity of South Korean Pop Music (K-pop) Worldwide as of December 2022. Although no official surveys have been carried out by the Army worldwide, the majority of sources disclose that the Philippines has the most Army. In 2019 Downy Liquid Fabric Softener sold out a 2-month supply of their scent Adorable in one day, because BTS member Jungkook revealed he uses it in an online Q&A. What is the Hype Behind it? After collating the data, a K-Pop world map has been created where fans can see which countries their favourite groups are most popular in. ", Korean Foundation for International Cultural Exchange, Popularity of South Korean pop music (K-pop) worldwide as of December 2022 Statista, https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/ (last visited May 01, 2023), Popularity of South Korean pop music (K-pop) worldwide as of December 2022 [Graph], Korean Foundation for International Cultural Exchange, March 10, 2023. In South Korea, interaction between stars is seen through a different lens - fans see it as fantasy, and there's also more of a culture of male friends touching each other, in part because of . The stars themselves are closely watched and emulated by fans to an astonishing degree. Peacock Busts Through 22 Million Subscriber Mark : Peak Losses In 2023 At $3 Billion, Recording Academy Pushes For Radio Royalties At Star-Packed Awards Dinner, Fox News Ratings At 8PM Drop 50% After Tucker Carlsons Firing, Comcast CEO Has To Answer For Jeff Shell's Exit And Peacock's More Than $700 Million Loss, Tucker Carlson Leaves A Bigger Hole At Fox Than Don Lemon At CNN, Fox News Wins Prime Time Ratings On First Night Without Tucker Carlson, Fox News, CNN And NBCU Navigate Their Own Brutal News. David A. Tizzard is none of the above. Would A Long Writers Strike Kill Off Late-Night Television As We Know It? BTS x Arizona meetup booth where BTS fans can come together and have fun. The survey was translated into 46 different languages and included responses from over 100 countries and territories to ensure maximum visibility. Furthermore, the Army always uses their strength and donates to various social causes such as Covid Fund Relief, Black Lives Matter, and the Ukraine Crisis after being inspired by the group members. Reason Behind The Gamers Disappearance Revealed. Meanwhile, Ateez (whose song Deja Vu has 32 million views on Youtube) are touring six European cities in 2022; Madrid, London, Amsterdam, Paris, Berlin and Warsaw. Also Read:Which Songs Are Best For Kpop Audition? Log in to access your existing Falcon products and data via the login menu on the top right of the page. Malaysia- Malaysia is the fourth Southeast Asian country in this list and fans in the country have been showing their ardent support. That is happening just because of the intriguing storyline or the Korean content. At other times,many of their daily efforts are focused on keeping upsocial media engagement to maintain their strong positions on social media-driven Billboard charts. The group of seven also broke records by attracting more than 101.1 billion views within 24 hours of the release of their song Dynamite. The term means "Korean pop," but like "Latin pop," the title is more of a geographic designation for the industry than a . - Quora Answer (1 of 3): Worldwide, there are probably dozens of millions, likely including at least 2 million each in Southeast Asia and South America alone. According to Guinness, the Dynamite singers have far more Twitter followers than any other music group in the platform's history, with 44.2 million, an achievement the Korean group swiped from fellow boy band One Direction, who had 31.7 million followers in 2017. There's an entire Twitter account -- BTS on Billboard! All Rights Reserved. The Korea Foundation's global hallyu (Korean wave) data from 2015. In 2022 BTS bagged several Guinness World Records, breaking their own record for Dynamite with Butter. Here is a look at just some of the records from 2022. Some people are not into Kpop music at all. How K-Pop Fans Actually Work as a Force for Political Activism in 2020. Although the term includes music of a variety of stylistic origins, it is often associated with so-called K-pop idols. Having someone you can talk to with the same interests is just a big thing for younger fans. Use the login menu at the top rightcorner. The report also included estimates for fans by region. Do you agree to our cookie policy? Fans spend 11 days each year or 22 hours each month on K-Pop content. Along with this, Thailand also ranked at #4 for the most K-Pop tweets posted in 2021. 2023 OtakuKart.com. How to successfully integrate Instagram into your brand's marketingefforts. Weve also incorporated fascinating data points from other online research. Please logout and login again. Above is a general representation of how the hundreds of thousands of artists on Next Big Sound fall in engagement vs. reach. Their appeal is set to grow as K-pop groups are actively encouraged to embrace the English language. The stuffed toys, photo cards, and magazines that line the walls of KStars are evidence that K-pop can be something of a lifestyle. It was highlighted that this is the first time that an indication of the global popularity of K-Pop groups has been quantified. googletag.cmd = googletag.cmd || []; Hallyu fans exceed 156.6 million: KF report. The group also became the most-followed musical act on TikTok last month, according to Guinness, with 45.7 million followers. Data from Next Big Sound, a music data analytics company owned by Pandora that powers the Social 50,indicates that when you look at the average amount of activity per fan, K-pop fans seem to be in their own league. And the second one was for being the fastest to reach 10 million followers on Instagram (4 hrs 52 min). Not that its needed, considering that popular group BTS swept four categories including best group, best pop and biggest fans. Along with this, Indonesia also ranked at #1 for the most K-Pop tweets posted in 2021. In our post (K-pop Goes Public), we wrote about how this news generated nearly a million online mentions, and, while its a pretty novel prospect to buy into a band in this way, it seemed to have paid off, at least back in 2020. Kpop Generation defines the year the bands debuted. So how do they do it? Then you can access your favorite statistics via the star in the header. I was like who are these people? They seem to care a bit more, she adds. Even some of the biggest fanbases --Taylor Swift, Beyoncand Justin Bieber --are relatively "normal." Hashtags are used in a majority of posts, with #bts leading the pack, followed by #bts_butter. This was all combined into a world map that showed several countries and the most . Both Cat and Hannah have noticed Hallyu spreading beyond a youth-led subculture, particularly when old friends and family started to watch Squid Game. Here is a list of the countries with the most Army: The majority of the participants were young, as the survey was done primarily through social media. K-pop owes much of its worldwide following to the communities of fans supporting the various groups. It just went downhill from there.. They'refollowed closely by BTS, who have a Twitter audience that's about five times the size of Exo's. (Courtesy of Selma Hernandez.) This number should be above 200 million now in 2022 as the kpop industry has only grown. Published Feb 10, 2022 11:55am. The septet has always grown and has the world's largest fandom, with unfathomable records. Numbers show 29% increase from 100 million in 2020, Figures show the rise in the number of Hallyu (Korean Wave) fans in the past decade. As a Premium user you get access to the detailed source references and background information about this statistic. Consumer Research gives you access to deep consumer insights from 100 million online sources and over 1.4 trillionposts. But 2018 was Hallyu's most successful year in the country as the number of fans . The BTS fans call themselves the ARMY, which stands for Adorable Representative M.C. After all, K-pop is a border term that includes various terminologies, categories, and branches. India also held a number of themed competitions for the Army, which the septet noticed and praised. Super Junior was concluded as the most popular group in Mexico, thanks to their successful push into Latin America, starting with Lo Siento featuringLeslie Grace. During what CJ calls "comeback season" -- when BTS is releasing new music -- they focus on encouraging fans to stream and buy music. Here are the top 10 countries with the most K-Pop fans based on this information! Only 11.3 percent of respondents identified as male, while 86.34 percent meant 348,377 identified as female. Wait, did we miss South Korea? You can reach out to me at srijita@otakukart.com Popularity of South Korean pop music (K-pop) worldwide as of December 2022 [Graph]. Vietnamese fans are very enthusiastic, and many Korean idols visited the country. statistic alerts) please log in with your personal account. The study found that the five most popular K-Pop groups around the world are BTS, BLACKPINK, TWICE, MOMOLAND and EXO. To use individual functions (e.g., mark statistics as favourites, set Why? Meanwhile, 54.3% of searches, clicks and views went to all other groups, showing that there is much room for other K-Pop groups to gain interest. He also debuted a solo single at the World Cup opening ceremony, and #Dreamers2022 landed the fifth spot in the top five most popular World Cup 2022 hashtags. No offense. According to a 2022 survey conducted across 26 countries around the world, about 36 percent of respondents stated that Korean dramas (K-dramas) were very popular in their countries that year.. (March 10, 2023). Even people from foreign countries who are not well aware of the Korean language are watching it with suitable subtitles. Required fields are marked *, Rings Of Power Episode 7 Recap: The Southland Is Now Mordor, Love Is For Suckers Episode 3: Release Date, Preview & Streaming Guide. In Asia, the most popular group isBLACKPINKfollowed closely byBTS, TWICE, MOMOLANDandEXO. "It's a lot more intricate. Army, the BTS fandom . As a brand, BTS is extremely valuable. They reached their target in just over 24 hours. To help your company thrive in 2023, we've consolidated and expanded our product suite, bringing together even smarter and more efficient tools, all under one roof. #bts_butter was also the fourth-most popular BTS-related hashtag in the last 10 years. Wait, did we miss South Korea? In the past week, they sawover 24million, more than 14,000 times what's expected. VDOMDHTMLtml> How many Kpop fans are there in the world- divided into America, Europa, Asia, Africa, Australia, and South America? Profit from the additional features of your individual account. With 70.59 million members across 457 fan clubs, Asia and Oceania took the top spot. These K-wave fans are now finding. Well, dont we all? Malaysia Along with this, Malaysia also ranked at #7 for the most K-Pop tweets posted in 2021. In addition, 21,450 Army members are parents, 1 in 5 have a college degree, 0.57 percent are PhD holders, and 76.46 percent are either unemployed or students, according to the data. Then I realised I was a fan. While K-Pops popularity was strongest in East Asia, it has garnered attention in every continent, particularly in Europe and North America. There were 11.8 million members in 712 fan clubs in North and South America. name in many more countries and that they will gradually continue rising even higher," CJ wrote. Have you heard of 'Squid Game'? 's reach on Twitter, Next Big Sound would expect around 1,700 over the past two months. Additionally, a survey conducted by MTV in 2018 revealed that 37% of K-pop fans in the U. S. are of American nationality. Now, it is not just limited to South Korea but to other countries as well, more precisely, its across the world. I write articles on lifestyle, especially celebrity gossip. On the other hand, there's no significant difference between those who listen to K-pop for 2-4 hours (44.16%) and those who listen to K-pop for 5 hours or more (41.67%). Also, let us know which is your favorite Kpop music. Over the last 10 years (we looked at social data between January 2013 and December 31 2022) there were close to 2 billion mentions of BTS. By Selassie Wilson. BLACKPINK is the most popular in several Southeast Asian countries, specifically Indonesia, Philippines andLisashome country Thailand. "Winning The Top Social Artist Award at the 2017 Billboard Music Awards made many people curious about BTS, which in turn made them want to look them up; it also opened several new doors for the group in the west," he wrote in an email. K-pop is a genre of South Korean popular music. According to a Korean media outlet, a sociological survey of over 400,000 BTS fans was conducted between July and September 2020. BTS was inducted into the Guinness World Records 2022 Hall of Fame in September 2021. Last year, BTS Butter topped the Billboard Top 100 chart for 10 weeks, breaking a 23-year record by Aerosmith's 'I Dont Want To Miss A Thing'. All in all, it will be interesting to see how other indicators of popularity compare and how data is collected to analyse trends and shifts in K-Pop. But there are two acts, both K-pop, who leave the rest in the dust. Who is nominated for this year's MTV Europe Music Awards? The countries which have the most likely Kpop fans are- Malaysia, India, Mexico, Brazil, Thailand, the United States, the Philippines, and Japan. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022, To download this statistic in XLS format you need a Statista Account, To download this statistic in PNG format you need a Statista Account, To download this statistic in PDF format you need a Statista Account.

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