Many netizens have taken it to online communities to discuss and react to the opening of YG Entertainment's new building. GOING TO YG ENTERTAINMENT NEW BUILDING & THE SAMEE CAFE 8 views Aug 13, 2022 Going to YG Entertainment new building and the SameE Cafe and MD Shop. All rights reserved. It was quite dark when I visited. K-Pop's star-makers YG Entertainment have got a brand new headquarters - a piece of futuristic office architecture to match their impressive ability to have their fingers on the global cultural pulse, when it comes to musical talent and chart-topping successes. You'll now receive updates based on what you follow! In the evenings the illumination concept of the various interior zones employs the facade lines and perforated hues to reveal a glimpse of various layers within the building, accentuating the quality of performance inherent to the entertainment and music industry. I would love to visit someday! The new nine-story building in Hapjeong-dong in Mapo District, western Seoul, is located right next to the former headquarters of the agency and is about 10 times larger than the old building. 0:59. While I was visiting the new headquarter of one of my. The interior covers 19,834 square meters (213,491 square feet), which is ten times larger than their old building. Designed to resemble a speaker, the building contrasts the exposed concrete of the neighbouring building with a central . The fans can use the space in the old building, where it is very easy to see the new building. And thats exactly what the architects had in mind. YG Entertainment's new building, located in Hapjeong, Seoul, right next to their old office building, contains a total of 14 floors: five underground and nine above ground. During the day, the new headquarters blend into the surroundings, while, at night, the illuminated atrium separates the structure from its peers. YG Entertainment announced today that their new building, which has been in the works for eight years, has finally been completed and they started moving into the building back on September 16. There have been mixed feelings about the new building as some netizens compliment the building on its futuristic design, while others wonder where the company got the money to build such a large building. Back in September 2020, it was revealed that they were preparing various spaces for fans to engage at their new building. All rights reserved. According to an announcement made by YG, the entire second floor resembles a modern restaurant that's very spacious. We will open the SameE, a project space that will connect our fans and artists, on June 1. YG Entertainment's new headquarters building draws attention for its luxurious interior YG Entertainment's new headquarter building is drawing media attention for its luxurious interior.Just last month, BLACKPINK's Jennie was Last week, that finally happened. In Han Seung-yeon's YouTube video, you can catch a glimpse of the new cafeteria at the YG building for the first time, and the food still looks delicious. VLOG 2020 | YG | Walk Together 124K subscribers Subscribe Share 409K views 2 years ago. This is due to the controversies surrounding one of their former artists as well as their former CEO. The interesting thing about the new building is that it's almost like an extension added on to the old headquarters. Inside the new building there are a variety of new features, including a multi-floor auditorium, 7 large dance practice rooms, 7 large recording studios, and 30 individual music production rooms for use by YG Entertainment artists and producers. The protective shell of the new HQ building manifests as a new urban speaker. YG Entertainments new headquarters is located in the neighborhood of Hapjeong in the Mapo District of Seoul. The construction began in 2016, and the building has now been completed after four years. SM Entertainment will be moving into a building within the Acro Seoul Forest complex, which will be their first official building move since the company's inception in 1995. It is not allowed to go inside, so I walked around the building. YG Entertainment's New Headquarters in Seoul is a Futuristic Architectural Marvel | Tatler Asia Designed by Dutch architecture practice UNStudio, the futuristic building is now home to artists like Big Bang, Blackpink, Winner and iKon ", "I mean of course they would have the money. This area acts as a central stage for the lower level offices and the recording studios, as well as for the users, staff and visitors.YG Entertainments new HQ will set a new stage for K-Pop to continue its growth on a global scale.For more on the project.Take a 'tour' of the building here. The massing of the new YG Headquarter building further reflects this duality through interlocking the protective shell-like exterior facade with the more human-scale materiality of the interior. This speaker concept highlights UNStudios aim of providing the best possible working environment for all, from up-and-coming K-Pop stars and producers alike.Situated next to its architectural sibling, the well-known existing YG Building, the new HQ aligns in height, floors and functionality, while creating a new impulse for this location and an organisation that is enabled by its unique positioning between city and park. The brightly-lit space is a stark contrast to the former headquarters all-black interiors. Our business areas and headcount expanded greatly since then, so we had been renting out andutilizing buildings nearby. The company revealed that the building will be ready to have staff move in by the end of this year. This was a huge project that started thanks to Big bang and ended because of Blackpink! The exterior of the newly completed headquarters for YG Entertainment, one of the top three production companies of K-pop in South Korea. Up Next Don't Miss Advertisement Entertainment The original North Eugene High School will be no more. Popular with fans from Asia to the Americas, South Korean bands are currently topping the charts and selling-out stadiums. Designed by Dutch architecture practice UNStudio, the futuristic building is now home to artists like Big Bang, Blackpink, Winner and Ikon. Don't miss: Inside Dysons New Global Headquarters at St James Power Station in Singapore. The entire 2nd floor of the new building has been designed to be the companys restaurant zone, while the basement will include sports and entertainment facilities to provide convenience to the companys artists and employees. the only difference between before and now they just don't have big profit like before they got the scandal , the article that people make about YG got a big loss that's about the profit they got Not about loss an entire money. The South Korean music scene, otherwise known as K-Pop, is currently making huge strides in the global music industry. The new building houses office spaces, meeting rooms, and recording studios, all of which are strategically organized to take full advantage of the location and to provide YG. On May 31, YG Entertainment shared pictures of the exterior and interior of their upgraded space just for the companys fans, unveiling their new fan-space the SameE. YG ENTERTAINMENT [4K] YG Entertainment new building NIGHT WALKING TOUR, finally finished! YG Entertainment, aka YG Family, has a variety of hip-hop and k-pop artists such as Big Bang, BLACKPINK, Winner, iKON, and more. 2007 - 2023 6Theory Media, LLC. Thu, 27 Apr 2023. more. The current headquarters, located in the neighborhood of Hapjeong in the Mapo District of Seoul, is situated right next to the previous one on the building site of 3145 square meters. YG Entertainment. YG Entertainment was initially in a different building (since 2007) that was bought on auction at 2.81 billion won. The integration of planting functions as an extension of the nearby park, while also forming a distinct contrast with the metallic exterior of the building. ", "I feel they might sell it since the situation isn't good with YG. Visual coherence in materials and geometry creates a unique interior experience that is visually linked to the exterior street level, while the roof floods the central atrium space with daylight.To emphasise collaboration and interactions, meeting and collaboration spaces on the first four floors face an interior atrium, which serves as a collective space in the heart of the building. | YG Entertainment. All rights reserved. The acquisition and building project is . It is situatedimmediatelynext to the previous headquarters on 3,145 square meters of land and is a nine-story building with five additional floors underground. BABYMONSTER - 'Scars To . In March 1996, Yang Hyun-suk, a former member of the first-generation K-pop group Seo Taiji and Boys, founded YG Entertainment along with his younger brother Yang Min-suk. These capsules further enable visual interaction throughout the atrium and towards the office floors. And true to form, the building is shaped to mimic the product they create. allkpop is a registered trademark of 6Theory Media, LLC. Since K-pop stars are deemed otherworldly by some of their most ardent fans, having an actual connection to the band members was paramount in the buildings scheme. It looks like a desktop computer or something. It has recently opened a brand new building next to the older one. As expected, YG cafeteria food's high reputation isn't changing anytime soon. Corresponding with the overall massing of the existing building, the new YG HQ aligns in height, floors, and functionality with its older brother, while creating a new impulse for this location and an organization that is enabled by its unique positioning between city and park. Planted areas with flourishing greenery brings a sense of life into the space. It is flooded with daylight, has an indoor planting scheme, and the exposed capsule-like meeting rooms visually connect it to the rest of the building, architect Ben van Berkel says. Luxurious facilities for luxurious artists. Inside, the buildings interiors continue the futuristic theme with plenty of white tones and playful geometric lines. 2023 Cond Nast. It was difficult starting from the construction stage to make this building without very thorough calculations. Celeb. We will open the SameE, a project space that will connect our fans and artists, on June 1. This also meant that we had to design the interior much more on the human scale.. To see more of its interior, check out the full video below! The. These zones are defined from the inside, based on their particular use and interaction with the outside environment. The buildings second floor houses a large modern cafeteriaa popular and well-known feature in all of YG Entertainments previous headquarterswhile the basement floors include large-scale fitness and recreational facilities for the companys employees and artists. In addition, YG Entertainments new cafeteria will introduce the companys famous home-cooked meals, which were introduced on many broadcasts previously. A YG source explained, There had been many fans visiting from countries far away outside the headquarters. They started move their subsidiaries to this building soon, so all others will be here next year as I believe. [YG ENTERTAINMENT], FNC Entertainment to hold auditions in 12 cities around the world, Singer-songwriter Colde to release new EP 'Love Part 2', Seventeen's 'FML' is most-sold K-pop album in first week of release, Tomorrow X Together to release 'Sweet' Japanese album in July, YG Entertainment's BabyMonster to debut with only five members, Kasa Korea offers fourth property, first in Yeouido, Kasa Korea raises $16 million ahead of its Singapore entry. The entire second floor was designed to be a modern food court, and the basement floors include large-scale fitness and recreational facilities for the companys employees and artists. It is designed to be more reminiscent of a product than a building.. What are your thoughts on YG Entertainments new headquarters. YG Entertainment, which owns global K-pop stars such as Black Pink, Big Bang,. just because YG is up and down nowadays , They do still have money and rich because they are one of the big company for so many years. 150K views 1 year ago YG ENTERTAINMENT Today I want to show you the new YG Family YG Entertaiment Building in Seoul South Korea. When all of the scattered departments gather at the new headquarters by the end of the year, we are anticipating that our work efficiency willimproveone step further.. Fully glazed areas are located towards the park and the central zone on this side of the building is equipped with balconies. The existing YG Entertainment building will be connected to the new YG building via a ground bridge. Earlier in the year, BIGBANG's TOP left YG Entertainment, and this was then followed by the shocking news that TREASURE's Bang Yedam and Mashiho were leaving the group and company. Architectural Digest may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. ", "Man, they don't even have that many executives anymore but they need a bigger building? It's not just a regular Dunkin' Donuts. . Moving inwards, this HQ takes an opposite approach to the black in black concept in the existing YG Building, introducing instead a brightly lit space with a range of white tones and geometric lines. ""To be honest, the building does look cool. The buildings total floor area is 19,835 square meters. I also felt giddy when I saw the Dunkin' Donuts. Whilegetting the new headquarters ready, we had been thinking that we should definitely create an indoor area for fans. Date of visit: Sep 24(Thursday), 2020Hello, This is Walk Together.As per request, I've been to YG new bulidng at night. YG LIFE. The existing YG Building next to the new HQ is characterized by its exposed concrete exterior. In addition, the company operates a number of subsidiary ventures under a separate public traded company, YG PLUS, which includes a clothing line, a golf management agency, and a cosmetics brand.Current artists include Jinusean, Big Bang, Dara, Akdong Musician, Winner, iKon, Sechs Kies, Blackpink, and Treasure as well as actors and actresses including Kang Dong-won, Choi Ji-woo, Cha Seung-won, Lee Sung-kyung, and Yoo In-na. YG Entertainment had been planning the construction of the new company building for a long time. 2023 Tatler Asia Limited. The space was constructed with the idea that the other ego of artists are their fans, and the theme can be seen throughout the area with the slogan Alter Ego. The seven office levels are oriented towards the view of the park, a placement that ensures daylight on all working floors. Popular with fans from Asia to the Americas, South Korean bands are currently topping the charts and selling out stadiums. In front of the YG building, many foreign fans have come to see their favorite artists, but the problem was that they would be standing in the streets, even during the cold winters and hot summers. It has been 10 years since we moved into our previous office building and since then, the number of related business fields and staff have significantly increased. ", "Oh I just realized they built the building next to the old one. An entire floor of the old building will be converted by the end of the year to include a rest area, exhibition area, and convenience faculties for fans to use. The picture below has been taken exclusively by 'OSEN', during the filming ofTREASURE's latest MV where the building was officially introduced. From 2015 through 2016, for example, BIGBANG performed 66 shows throughout 15 countries including China, Japan, South Korea, Australia, Mexico, and the United States to a whooping 1.5 million concertgoers. Wayfinding is integrated into the interior design by way of a network of geometrical lines that guide people to the different zones in the building, easing the people's flow and creating a spatial hierarchy. It's impossible the company will bankrupt just like that especially when YG artists are all talented not to mentioned bigbang and blackpink you cannot imagine how much money they got. announced the completion of its new company building, Wingless Angel: BTS's V Pays for Medical Treatment and Ensures the Stray Dog from 'Jinny's Kitchen' was Taken Care of Before leaving Mexico, KBS News reporters induce laughter with their witty email addresses, LE SSERAFIM denies the suspicion that they plagiarized Rosala, BTS' Suga receives praise as a "true brand ambassador" for insisting on Samsung Galaxy only for Selfies with Fans, FNC Entertainment to hold global auditions in 12 cities across 5 countries, Seventeen tops Japanese Oricon charts with their new mini album 'FML', Davichi decides to renew contract with current agency, LE SSERAFIM carve their own path in western-themed MV for 'UNFORGIVEN (feat. ", "They had the money to build such a large building? BIPV solar cells are also integrated into the south-facing facade and on the roof. YG Entertainment's new headquarter building is drawing media attention for its luxuriousinterior. Now, we expect to have higher efficiency as all of our employees, who are scattered throughout several offices, all gather in our new building by the end of the year. UNStudios design for the new headquarter building is inspired by YG Entertainments business and the music industry in general. We felt especially sorry that there was a lack of basic facilities such as bathrooms. The building's total floor area is 19,835 square meters. YG Entertainment's new building | YG Entertainment . ", The odd stage names that Lee Soo Man, the founder of SM Entertainment, wanted to give to his idol group members, Microdot returns to the entertainment industry after two years but netizens aren't pleased, Just like winner seunghoon said , "YG's new building is being completed It's not an exaggeration to say that Big Bang sunbaenim built it. The new building is influenced by YG Entertainment's operations and the music industry in general. The roster of celebrities that are under YG Entertainment is huge, and celebrities such as BigBang!, WINNER, iKon, BLACKPINK, and Kang Dong-won are all part of YG. 276K views 8 months ago #ygfamily #blink The four major K-pop agencies in Korea are HYBE, SM, JYP, and YG. The new building is home to office spaces, meeting rooms and recording studios, all of which are strategically organised to take full advantage of the location and to provide YG Entertainments employees with the most uplifting and inspiring work environment possible.UNStudios design manifests an urban speaker to reflect this connection to music. We wanted the interior to be a brightly lit space, an uplifting and energetic space, van Berkel explains. I don't understand. , . All images are each office/photographer mentioned. Personalize your stream and start following your favorite authors, offices and users. This discrepant positioning informs the design, the building orientation, and the internal organization, while also serving to open up views towards the river from the interior workplaces. ", "Well YG Entertainment is still one of the top entertainment companies so they must still have money. YG Entertainment has revealed their upgraded space for their fans at their new building, and shared the opening date. Capsule-like meeting rooms and working zones are designed with full glass windows to emphasise collaboration and interactions. The Dutch firm UNStudio completed a stunning headquarters for YG Entertainment, one of the top three production companies of K-pop in South Korea. As we were preparing the new building, we thought we should make an area for the fans, and now we are very happy that we can provide such conveniences in an interior space, so our fans will not have to struggle in the heat or cold. With streams of natural light flowing through, the space has a soft, almost ethereal feel to it. Nile Rodgers)', Netizens discover indie Korean RnB song that sounds oddly similar to NewJeans' 'OMG'. Large open-spaces and tall ceilings offer the space a lofty atmosphere, while the glass roof floods the central atrium with natural light in the day. YG Entertainment recently announced the completion of its new company buildingwhich is 10 times larger than the previous building. Since the announcement of YG Entertainment's building being completed, many netizens have taken interest in the subject. In some of these solid areas, especially those located towards the housing area, dynamic lines are used to highlight certain zones, while a perforation pattern and alternation of aluminum panels and glass provide a glimpse of the functions and activities inside the building. allkpop is a registered trademark of 6Theory Media, LLC. The agency shared, The new headquarters that weve worked on for eight years has finally been completely constructed, so webegan moving some of the employees andequipmenton September 16.. Setting the stage. YG will rent out a small, newly-built building on the opposite side of the new headquarters and turn it into a space including rest areas, an exhibition space, and other facilities for the convenience of fans. In 2017 YG Entertainment, the producers of K-Pop invited UNStudio to design their brand new headquarter building in Seoul, which since completion has become a site of pilgrimage for fans hoping to catch a glimpse of their latest idols. Nile Rodgers)', Netizens discover indie Korean RnB song that sounds oddly similar to NewJeans' 'OMG'. YG HQ is a headquarters for YG Entertainment that was designed by UNStudio. Walk Together . YG . YG Entertainment had beenpurchasing land nearby for four years since 2012 in order to build their new headquarters. The company had recently moved into the new building that. On one side, it abuts a low-density housing area, while on the other, it faces a dense network of highways and bridges and overlooks a large green park. Check out the screenshots from TREASURE's MV below! The new YG Headquarters is situated directly next to the well-known existing YG Building, the interior of which celebrates a black in black concept. I. HYBE Entertainment. UNStudio's design manifests an urban speaker to reflect this connection to music. During the day, the urban speaker is designed to provide the best possible working environment for its employees from the inside out, whilst at night this workplace begins to glow and become an identifiable part of the citys skyline. These enable outside spaces for the users during work breaks, while also providing sun shading for the levels below. Their new building, located in Hapjeong-dong right next to their old office building contains a total of 14 floors five underground and nine above ground. Located in the neighborhood of Hapjeong in the Mapo District of Seoul, YG . Consider the fact that in 2020, K-pop contributed over $5 billion to the South Korean gross domestic product (GDP), while also garnering more than 1.8 billion views on a single YouTube music video (as BLACKPINK's song DDU-DU DDU-DU did). I walked from Hapjeong Station and walk directly to YG new building location. Wingless Angel: BTS's V Pays for Medical Treatment and Ensures the Stray Dog from 'Jinny's Kitchen' was Taken Care of Before leaving Mexico, KBS News reporters induce laughter with their witty email addresses, LE SSERAFIM denies the suspicion that they plagiarized Rosala, BTS' Suga receives praise as a "true brand ambassador" for insisting on Samsung Galaxy only for Selfies with Fans, FNC Entertainment to hold global auditions in 12 cities across 5 countries, Seventeen tops Japanese Oricon charts with their new mini album 'FML', Davichi decides to renew contract with current agency, LE SSERAFIM carve their own path in western-themed MV for 'UNFORGIVEN (feat. It is designed to be more reminiscent of a product than a building; one in which every design feature has a performative function. Heres everything thats inside their new building. This area acts as a central stage for the lower level offices and the recording studios, as well as for the users, staff, and visitors. A source from YG Entertainment stated, It had been 10 years since we moved in to the previous headquarters. , . The company's first artist was the hip-hop trio Keep Six. On the ground level, the green extends towards the inside of the building. The multinational agency YG Entertainment commissioned UNStudio to design their new headquarters which houses . The nine-storey building, with five additional floors underground, is located right beside the companys previous headquarters. On the ground level, the atrium space hosts a hidden garden and functions as a living room to welcome visitors. The South Korean music scene, otherwise known as K-Pop, is currently making huge strides in the global music industry. [Info]Subscribe: https://rebrand.ly/walk-togetherGoogle Map Location: https://goo.gl/maps/MSSGQSZnN3WkNC6A6[Time]00:00 Intro | 00:43 Hapjeong Station, Exit 8 | 801:10 Mecenat Polis Residence | 01:40 World Cup-ro 1-gil | 105:35 Poeun-ro | 07:00 YG Entertainment old building | YG 08:25 YG Entertainment new building | YG 10:20 Fan's scribbles on Wall | 10:45 Mecenat Polis Residence | --YG Entertainment (Korean: YG ) is a South Korean entertainment company established in 1996 by Yang Hyun-suk. Text description provided by the architects. It has finished it's final touch and news said it is officially opening their buidling. Very close to JYP Entertainment Building is Cube Entertainment building. UNStudio unveils its recently completed design for the Headquarters of YG Entertainment in Seoul, where K-pop fans have a chance to catch a glimpse of their latest idols. YG Entertainment had been purchasing land nearby for four years since 2012 in order to build their new headquarters. YG Entertainment announced today that their new building, which has been in the works for eight years, has finally been completed and they started moving into the building back on September 16. Human scale, indeed. ", "There are so many mixed feelings about YG. With its fingers on the cultural pulse and a social-media-savvy fandom, K-pop is currently taking the world by storm. We couldnt allow them to use basic facilities like bathrooms, so we felt very apologetic. By having thatkind of space in a building right across the street where fans can see the new headquarters in one view, the fans will no longer have to struggle in the cold and heat andwill be able to enjoy the facilities indoors, and we are very happy about this., Concluding, the source added, We will contribute to enhancing the position of K-pop in the global market by raising new artists at our new headquarters that is fully equipped with cutting-edge facilities.. ArchDaily 2008-2023. Regarding the new structure, YG Entertainment announced, "The new headquarters has all things high-tech for rookie artists and to play a role in elevating the status of K-Pop in a global market.".

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